Job Title: Advertising Management Supervisor
Type of Company: I work for a full-service advertising agency that is privately owned. We provide marketing, promotional and advertising services for various companies throughout North America.
Education: BS, Marketing, California State University-San Bernardino
Previous Experience: Just before getting this job, I worked as National Marketing Manager for Fantastic Sams. Prior to that, I worked at various advertising agencies in both northern and southern California.
Job Tasks: My responsibilities are multi-faceted. I strive to build solid relationships with our clients and to be seen as a partner rather than a vendor. I work to thoroughly understand their business and become an extension of their marketing department and help them sort out their marketing objectives and goals. I then take the information I've gleaned and communicate it to our internal creative teams to help them develop ideas that eventually become commercials, print ads and in-store promotions.
On a daily basis I research my clients' business, their competitors and what is happening in their industry so I can recommend strategies to help them grow their businesses. I also strive to strengthen our working relationship and build their trust.
Best and Worst Parts of the Job: The job can be stressful as things do go wrong from time to time. Items aren't delivered when they were supposed to be or you see a typo on a poster that has already shipped to all the stores. At the end of the day, anything that occurs on my client's business is my responsibility, whether it was my mistake or not. Therefore, I also work to coordinate the projects within the agency to ensure successful executions.
The job becomes very rewarding when you look up at your TV and see a commercial that you had a hand in playing during the commercial break in your favorite show. Or when you walk in to one of your client's stores and see promotional materials that you helped create. Priceless!
1. You should definitely have at least one internship on your resume. Two is better to show you understand what you are getting into.
2. Advertising is a very fast-paced environment. Projects move very quickly, so you need to be able to keep up or you will not be happy.
3. Talk to people in the business and network. In this industry, it is often "who you know" that will help you get a job.
Additional Thoughts: Many people think advertising is one of those glamorous jobs. It is not a conventional office job, with 9 to 5 hours. Days are often long and you have to work weekends now and then. It all depends on the needs of the client. However, the work does have its perks. You will rarely spend all day behind a computer doing the same thing. If you have a creative streak, this job would provide a perfect outlet for that creativity.
These schools offer particularly quick info upon request, and we have written detailed profiles for each (click school names to see the profiles).
Request info from multiple schools, by clicking the Request Info links.
Liberty University provides a world-class education with a solid Christian foundation, equipping men and women with the values, knowledge, and skills essential for success in every aspect of life.
Founded in 1911, Southern Methodist University (SMU) is a nationally ranked private university with seven degree-granting schools.
Syracuse University’s School of Information Studies (iSchool) - The Original Information School - is proud of its position as a leader in the field.
You’re serious about success. With your busy schedule and the desire to move your career forward, you can earn an accredited associate, bachelors or master’s degree at a pace that works for you anywhere, anytime, 24/7.
At AIU, the Serious U, you can get started to get ahead.
See What’s Possible When You Earn a Degree at Florida Tech 100% Online
Welcome to Argosy University
Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges: College of Behavioral Sciences, Graduate School of Business and Management, College of Education, College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.
Earn your graduate degree online with Northcentral University.
ABCO Technology is an accredited computer training academy that offers diploma programs for individual students, professionals and companies to learn different areas of Information technology and seek gainful employment.
Founded in 1766, Rutgers, The State University of New Jersey, is a leading national public research university and the state’s preeminent, comprehensive public institution of higher learning.
The University of West Florida (UWF) has a central mission.
The inside stories from people actually working in the field.
Click a story title to show the story, and click the title again to hide it.
Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.
Most stories include:
Please also see our detailed information about Marketing Managers, including: