dcsimg

Career Story: Local Marketing Manager For A Fast-Food Restaurant Chain

Local Marketing Manager For A Fast-Food Restaurant Chain

Job Title: Marketing Manager

Type of Company: I work for a restaurant chain as local marketing manager to bring in new customers.

Education: BS, SUNY-Plattsburgh •• MSN, Catholic University of America

Previous Experience: I was a nurse for twenty years.

Job Tasks: I now come up with marketing tactics designed to increase sales, promote the brand and build community relations. I also find ways to publish and disseminate changes to our operating procedures so their adoption is both consistent and uniform at all our area restaurants. I help to plan and oversee the design of local print advertising, approving designs, color choice and the placement of our company logo.

Best and Worst Parts of the Job: The best part of my job is working from home.

The worst part is all the last-minute design changes and a failure on occasion to meet deadlines. And the bad economy is no help: when sales are down everyone is frustrated.

Job Tips:
1.) Get your Masters while you're still young. 2.) Invest in a 401(k) or an IRA. 3.) Find a job that you like. 4.) Count your blessings and live within your means. 6.) Maintain your integrity, respect, accountability, perseverance & stewardship (IRAPS).

Additional Thoughts: Document, document, document. Having to depend on verbal directives can be frustrating if there's a misunderstanding later on, so have the boss put his ideas in writing. Develop good conflict resolution skills and try to keep the work world in perspective.

Popular Schools offering Marketing Programs

quickinfoClick the Visit School Site buttons to go directly to a school's website and learn more about the school and programs it has to offer. School website will open in a new tab. .

Click the Request Info buttons to request more information from a representative at the school

Matching School Ads

Ready to earn your business degree?

  • Programs: B.S. in Marketing, M.B.A.: Marketing, M.B.A., more...
  • Degrees: Bachelor, Master, Doctorate

We are committed to helping you achieve your goals and complete your degree as quickly as possible.

  • Programs: MS in Marketing: Sports Marketing and Media, MHA: Marketing, Master of Business Administration: Marketing, more...
  • Degrees: Master, Doctorate

The Forbes School of Business® combines the power and flexibility of online learning with high-quality, topical Forbes content.

  • Programs: MBA - Marketing, BA eMarketing, MBA - Business Economics, more...
  • Degrees: Master, Bachelor

At Post University, we believe you shouldn’t have to put your life on hold to further your education.

  • Programs: A.S. in Marketing, B.S. in Marketing, Master of Business Administration - Marketing, more...
  • Degrees: Associate, Bachelor, Master
Argosy University
Ontario, Orange, Phoenix, San Diego

Welcome to Argosy University

Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges:  College of Behavioral Sciences, Graduate School of Business and Management, College of Education,  College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.

  • Programs: Business Administration - Marketing (BS) (Online), Business Administration (BS) (Online), Business Administration (BS), more...
  • Degrees: Bachelor, Associate

Colorado State University-Global Campus

Colorado State University-Global Campus (CSU-Global) offers career relevant bachelor’s and master’s degree programs for working adults and nontraditional learners.

  • Programs: Bachelors in Marketing
  • Degrees: Bachelor

Earn your graduate degree online with Northcentral University.

  • Programs: Marketing - PhD in Bus. Admin., Marketing - D.B.A., General Business - D.B.A., more...
  • Degrees: Doctorate, Master

Become the leader you know you can be. The Forbes School of Business & TechnologyÒat Ashford University

  • Programs: BA Public Relations and Marketing, BA Sports and Recreation Management - Marketing, MBA - Marketing, more...
  • Degrees: Bachelor, Master
California College San Diego
National City, San Diego, San Marcos

The Secret to Getting Ahead is Getting Started

  • Programs: Business Administration - Property Management (BS), Business Administration (BS)
  • Degrees: Bachelor

Learning at Full Sail University has always centered around interaction and the exchange of ideas. Our online curriculum fully embraces this philosophy.

  • Programs: Internet Marketing, Master of Science (Online)
  • Degrees: Master
Matching School Ads

Additional Career Stories for Marketing Managers

The inside stories from people actually working in the field.
Click a story title to show the story, and click the title again to hide it.

All Types

You are visiting:

What are Career Stories?

Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.

Most stories include:

  • a typical day or project
  • tips and advice
  • best and worst parts
  • educational background
  • previous experience

Browse hundreds of Career Stories

More Details On This Career

Please also see our detailed information about Marketing Managers, including:

Back to Top