dcsimg

Career Story: Market Intelligence Manager At A Large Semiconductor Company

Market Intelligence Manager At A Large Semiconductor Company

Job Title: Market Intelligence Manager

Education: MS, Computer & Information Science, Dartmouth College •• BS, Business Administration, University of Maine •• BA, Computer Science, University of Maine

Previous Experience: I started as a Software Engineer for the world's second largest computer company, then became a market analyst and consultant for several prominent research firms. I then joined the world's largest semiconductor company as a Market Intelligence Manager, where I have worked for the last decade.

Job Tasks: I work for the world's largest semiconductor company. The firm's leading-edge notebook and desktop computer products range from processors to processor technologies that are designed to work together to deliver a great computing experience - for home, business, and on the go. While my firm is number one, we are not complacent about holding the top spot, and we constantly strive to be the most innovative firm in its industry. While headquartered in the United States, we are truly a global company, with the Asia/Pacific region generating more than half of our revenue.

I am a Market Intelligence Manager in a long range business planning group at my company. I interact with the top market research providers to provide market insight to my company's’ senior executives and managers.

I am also my company's global in-house expert on market research and competitive analysis resource issues covering computers, communications, semiconductors, and systems. The technology topics I cover include ultra mobile devices, netbooks, mobile internet devices, ultra mobile PCs, microprocessors (server, notebook, desktop, embedded), programmable microcomponents, software, WiMAX, wireless communications, communications processing, storage, modular communications, Gigabit Ethernet, optical, Internet video, IPTV. mobile TV, and broadband.

Finally, I consult with my colleagues in locating, interpreting, and applying the right market research resources (reports, analysts, consulting) to achieve company business objectives. By virtue of this role, I am the ultimate inbound customer interface to the market research firms. Often, I connect up colleagues with the correct market research analyst and firm for private analyst interaction. Through years of experience, I am an expert in handicapping the market research firms, including their strengths, weaknesses, and biases.

Best and Worst Parts of the Job: The best part of my job is the variety and intellectual stimulation that it provides. Each day, I interact with dozens of colleagues and market research firms. As I consult with colleagues, the issues and problems I help them solve are real and the results of my work are clearly evident in the decisions made as a result of my work.

The most challenging part of my job is the rigorous and unrelenting pace of competition in the semiconductor industry. However, as a driven company full of high-achievers, we are well-suited to tackle this challenge.

Job Tips:
1. In school, take as many computer science and business courses as possible.

2. Get as much industry job experience as possible in computer technology and market analyst firms.

3. Though tips 1 and 2 might indicate otherwise, develop a broad industry perspective that will enable you to provide informed and practical advice to your colleagues.

Popular Schools offering Marketing Programs

quickinfoThese schools offer particularly quick info upon request, and we have written detailed profiles for each (click school names to see the profiles).

Request info from multiple schools, by clicking the Request Info links.

Matching School Ads

CSU Global Campus - FTFYF Programs

  • Programs: BS - Marketing
  • Degrees: Bachelor

Liberty University provides a world-class education with a solid Christian foundation, equipping men and women with the values, knowledge, and skills essential for success in every aspect of life.

  • Programs: MS in Marketing: Sports Marketing and Media, DBA in Marketing, Master of Science in Marketing - Digital Marketing and Advertising, more...
  • Degrees: Master, Doctorate, Associate

Syracuse University’s School of Information Studies (iSchool) - The Original Information School - is proud of its position as a leader in the field.

  • Programs: MS in Information Management
  • Degrees: Master

Founded in 1911, Southern Methodist University (SMU) is a nationally ranked private university with seven degree-granting schools.

  • Programs: M.S. in Data Science
  • Degrees: Master

Earn your graduate degree online with Northcentral University.

  • Programs: Marketing - PhD in Bus. Admin., Marketing - D.B.A., General Business - D.B.A., more...
  • Degrees: Doctorate, Master
Argosy University
Alameda, Los Angeles, Ontario, Orange, Phoenix, San Diego

Welcome to Argosy University

Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges:  College of Behavioral Sciences, Graduate School of Business and Management, College of Education,  College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.

  • Programs: Business Administration - Marketing (BS) (Online), Business Administration (AS) (Online), Business Administration (BS) (Online), more...
  • Degrees: Bachelor, Associate

About Boise State University

Boise State University is a highly respected, public, metropolitan research university offering lifelong learning.

  • Programs: Master of Business Administration
  • Degrees: Master

You’re serious about success. With your busy schedule and the desire to move your career forward, you can earn an accredited associate, bachelors or master’s degree at a pace that works for you anywhere, anytime, 24/7.

At AIU, the Serious U, you can get started to get ahead.

  • Programs: MBA - Marketing, Bachelor's (BBA) - Marketing, Bachelor's (BBA) - Management, more...
  • Degrees: Master, Bachelor

Founded in 1766, Rutgers, The State University of New Jersey, is a leading national public research university and the state’s preeminent, comprehensive public institution of higher learning.

  • Programs: Online Master of Business Administration
  • Degrees: Master
ABCO Technology
Los Angeles

ABCO Technology is an accredited computer training academy that offers diploma programs for individual students, professionals and companies to learn different areas of Information technology and seek gainful employment.

  • Programs: E-commerce
  • Degrees: Certificate
Matching School Ads

Additional Career Stories for Marketing Managers

The inside stories from people actually working in the field.
Click a story title to show the story, and click the title again to hide it.

All Types

You are visiting:

Find a school near you

What are Career Stories?

Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.

Most stories include:

  • a typical day or project
  • tips and advice
  • best and worst parts
  • educational background
  • previous experience

Browse hundreds of Career Stories

More Details On This Career

Please also see our detailed information about Marketing Managers, including:

Back to Top