dcsimg

Career Story: Market Intelligence Manager At A Large Semiconductor Company

Market Intelligence Manager At A Large Semiconductor Company

Job Title: Market Intelligence Manager

Education: MS, Computer & Information Science, Dartmouth College •• BS, Business Administration, University of Maine •• BA, Computer Science, University of Maine

Previous Experience: I started as a Software Engineer for the world's second largest computer company, then became a market analyst and consultant for several prominent research firms. I then joined the world's largest semiconductor company as a Market Intelligence Manager, where I have worked for the last decade.

Job Tasks: I work for the world's largest semiconductor company. The firm's leading-edge notebook and desktop computer products range from processors to processor technologies that are designed to work together to deliver a great computing experience - for home, business, and on the go. While my firm is number one, we are not complacent about holding the top spot, and we constantly strive to be the most innovative firm in its industry. While headquartered in the United States, we are truly a global company, with the Asia/Pacific region generating more than half of our revenue.

I am a Market Intelligence Manager in a long range business planning group at my company. I interact with the top market research providers to provide market insight to my company's’ senior executives and managers.

I am also my company's global in-house expert on market research and competitive analysis resource issues covering computers, communications, semiconductors, and systems. The technology topics I cover include ultra mobile devices, netbooks, mobile internet devices, ultra mobile PCs, microprocessors (server, notebook, desktop, embedded), programmable microcomponents, software, WiMAX, wireless communications, communications processing, storage, modular communications, Gigabit Ethernet, optical, Internet video, IPTV. mobile TV, and broadband.

Finally, I consult with my colleagues in locating, interpreting, and applying the right market research resources (reports, analysts, consulting) to achieve company business objectives. By virtue of this role, I am the ultimate inbound customer interface to the market research firms. Often, I connect up colleagues with the correct market research analyst and firm for private analyst interaction. Through years of experience, I am an expert in handicapping the market research firms, including their strengths, weaknesses, and biases.

Best and Worst Parts of the Job: The best part of my job is the variety and intellectual stimulation that it provides. Each day, I interact with dozens of colleagues and market research firms. As I consult with colleagues, the issues and problems I help them solve are real and the results of my work are clearly evident in the decisions made as a result of my work.

The most challenging part of my job is the rigorous and unrelenting pace of competition in the semiconductor industry. However, as a driven company full of high-achievers, we are well-suited to tackle this challenge.

Job Tips:
1. In school, take as many computer science and business courses as possible.

2. Get as much industry job experience as possible in computer technology and market analyst firms.

3. Though tips 1 and 2 might indicate otherwise, develop a broad industry perspective that will enable you to provide informed and practical advice to your colleagues.

Popular Schools offering Marketing Programs

quickinfoClick the Visit School Site buttons to go directly to a school's website and learn more about the school and programs it has to offer. School website will open in a new tab. .

Click the Request Info buttons to request more information from a representative at the school

Matching School Ads

Why earn your degree at Grand Canyon University? GCU is a regionally accredited university offering graduate and undergraduate degrees in Business, Nursing, Psychology, Education & more. Apply today!

  • Programs: B.S. in Marketing, M.B.A.: Marketing, M.B.A., more...
  • Degrees: Bachelor, Master, Doctorate

The Forbes School of Business® combines the power and flexibility of online learning with high-quality, topical Forbes content.

  • Programs: MBA - Marketing, BA eMarketing, MBA - Business Economics, more...
  • Degrees: Master, Bachelor

100% Online & No Standardized Testing

  • Programs: MS in Marketing: Sports Marketing and Media, MHA: Marketing, Master of Business Administration: Marketing, more...
  • Degrees: Master, Doctorate

Colorado State University-Global Campus

Colorado State University-Global Campus (CSU-Global) offers career relevant bachelor’s and master’s degree programs for working adults and nontraditional learners.

  • Programs: Bachelors in Marketing
  • Degrees: Bachelor

Earn your graduate degree online with Northcentral University.

  • Programs: Marketing - PhD in Bus. Admin., Marketing - D.B.A., General Business - D.B.A., more...
  • Degrees: Doctorate, Master
Argosy University
Ontario, Orange, Phoenix, San Diego

Welcome to Argosy University

Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges:  College of Behavioral Sciences, Graduate School of Business and Management, College of Education,  College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.

  • Programs: Business Administration - Marketing (BS) (Online), Business Administration (BS) (Online), Business Administration (BS), more...
  • Degrees: Bachelor, Associate

At Post University, we believe you shouldn’t have to put your life on hold to further your education.

  • Programs: A.S. in Marketing, B.S. in Marketing, Master of Business Administration - Marketing, more...
  • Degrees: Associate, Bachelor, Master

Become the leader you know you can be. The Forbes School of Business & TechnologyÒat Ashford University

  • Programs: BA Public Relations and Marketing, BA Sports and Recreation Management - Marketing, MBA - Marketing, more...
  • Degrees: Bachelor, Master
California College San Diego
National City, San Diego, San Marcos

The Secret to Getting Ahead is Getting Started

  • Programs: Business Administration - Property Management (BS), Business Administration (BS)
  • Degrees: Bachelor

Learning at Full Sail University has always centered around interaction and the exchange of ideas. Our online curriculum fully embraces this philosophy.

  • Programs: Internet Marketing, Master of Science (Online)
  • Degrees: Master
Matching School Ads

Additional Career Stories for Marketing Managers

The inside stories from people actually working in the field.
Click a story title to show the story, and click the title again to hide it.

All Types

You are visiting:

What are Career Stories?

Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.

Most stories include:

  • a typical day or project
  • tips and advice
  • best and worst parts
  • educational background
  • previous experience

Browse hundreds of Career Stories

More Details On This Career

Please also see our detailed information about Marketing Managers, including:

Back to Top