dcsimg

Career Story: Marketing Rep For An Adult-Learning And Vocational School

Marketing Rep For An Adult-Learning And Vocational School

Job Title: Marketing Representative

Type of Company: I work for a vocational university that specializes in providing accessible, flexible degrees for working adults.

Education: BA, William Paterson University •• MBA, Bentley University •• M.Ed., Boston University

Previous Experience: I worked as a public school teacher for three years before moving into marketing at a multi-billion dollar computer company. I was then vice-president of marketing at a small software company. Afterwards, I worked as an independent consultant in marketing and IT and served as a director at a consulting firm. I also worked as vice-president of an IT services start-up before taking my current job as a corporate liaison.

Job Tasks: My primary responsibility is to build relationships with human resource managers and corporate learning directors at companies whose employees might be likely to enroll in our courses.

I strive to disseminate information about the school and its offerings, in hopes that more and more working adults will consider enrolling with us as a means of improving their skills and marketability. The simplest way to do this is to work from the top down, calling companies up and discovering who's assigned to employee development. Once I've found the right person, I'll ask about the skills he feels his workforce needs to build and let him know about the programs we offer that could help to augment these. I offer my services as an education consultant and will even offer, on occasion, to set up an education "fair" for him.

When I'm invited to, I deliver PowerPoint presentations about the opportunities available to employees to advance their educations and careers. I also set up information tables at job and benefits fairs, employee appreciation weeks and professional development days.

When I am not on the road, I make a minimum of twenty phone calls a day: to new companies, current contacts, and even to potential students. I update my databases to ensure I've contacted everyone on my lists and that my company contacts and information are in order. Most days, though I am out and about, making a presentation or hosting an information table and gathering information for our counselors to follow up on.

But my pleasantest duty is attending graduation every year and celebrating with new graduates as they savor their degrees and their success!

Best and Worst Parts of the Job: The best parts of my job are meeting new managers and outlining educational opportunities to employees who want to further their careers but aren't sure how to do it.

The worst parts are trying to juggle my responsibilities and get everything done in a timely fashion. I'm held to very strict performance standards which determine if I get raises or promotions.

Job Tips: Get comfortable using the telephone to contact people! This can be challenging in today's texting/IM environment. But many managers still prefer to talk on the phone or face-to-face.

Continue to further your own education so you can talk about the balance of work and school from a personal perspective.

Additional Thoughts: To succeed you need to be able to communicate, to act and look professional and to radiate self-esteem. Learn as much as you can at any job you take and think about the skills you've picked up and how you might be able to apply them to other endeavors. Take this, if nothing else, from every job.

When I was young, I was a free spirit and my restlessness drew me to different careers and in and out of several companies. I learned a lot along the way but probably should have stayed with my first company longer. Companies prefer to promote from within, from those who've lived in and imbibed the culture and can get things done more quickly and effectively in consequence. Telecommuting and the virtual workplace may change some of that, but relationships and networking will always be important to success. So keep your contacts and references!

Popular Schools offering Sales Programs

quickinfoClick the Visit School Site buttons to go directly to a school's website and learn more about the school and programs it has to offer. School website will open in a new tab. .

Click the Request Info buttons to request more information from a representative at the school

Matching School Ads

Earn your graduate degree online with Northcentral University.

  • Programs: Marketing - PhD in Bus. Admin., Marketing - D.B.A.
  • Degrees: Doctorate

For over 35 years, Keiser University has maintained a practical, hands-on approach to career education to help our students achieve their personal and professional goals. 

  • Programs: Master of Business Administration, MBA - Marketing
  • Degrees: Master

Welcome to Argosy University

Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges:  College of Behavioral Sciences, Graduate School of Business and Management, College of Education,  College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.

  • Programs: Business Administration - Marketing (BS) (Online)
  • Degrees: Bachelor
Platt College
Alhambra, Anaheim, Ontario, Riverside

Turn your talents into a career at nationally recognized and accredited Platt College.

  • Programs: Business Management , Medical Administrative Specialist
  • Degrees: Associate

Congratulations! Your interest in Independence University is an important first step toward changing your life. A career-focused degree is the key to a career with a potentially higher income, better benefits, and more satisfaction.

  • Programs: Business Administration (BS), Business Administration - New Media Marketing (BS)
  • Degrees: Bachelor

Touro University Worldwide (TUW) is a non-profit university, accredited by the WASC Senior College and University Commission, and is part of the Touro College and University System.

  • Programs: Bachelor of Science in Business Administration and Management, Master of Business Administration
  • Degrees: Bachelor, Master
San Joaquin Valley College
Bakersfield, Delano, Fresno, Hanford, Lancaster, Madera, Ontario, Temecula, Visalia

San Joaquin Valley College - A Private Junior College.

  • Programs: Certificate - Business Administration (Management), Degree - Business Administration (Management), Certificate - Business Administration (Accounting), more...
  • Degrees: Certificate, Associate

Learning at Full Sail University has always centered around interaction and the exchange of ideas. Our online curriculum fully embraces this philosophy.

  • Programs: Innovation & Entrepreneurship, Master of Science (Online)
  • Degrees: Master

Recognized by the U.S. News and World Report for: Best Online Programs, Bachelor’s 2017, Best Online Programs, Grad Education 2017 and Best Online Programs, Bachelor’s for Veterans 2017

  • Programs: MBA Nursing Administration and Leadership (MBA) - Online
  • Degrees: Master
National Career College
Panorama City

Choosing a school and a new career path can be a very overwhelming process.

  • Programs: Business Management and Accounting
  • Degrees: Associate
Matching School Ads
You are visiting:

Find a school near you

What are Career Stories?

Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.

Most stories include:

  • a typical day or project
  • tips and advice
  • best and worst parts
  • educational background
  • previous experience

Browse hundreds of Career Stories

More Details On This Career

Please also see our detailed information about Product Sales Representatives, including:

Back to Top