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Career Story: Sales Consultant At An Auto Dealership

Sales Consultant At An Auto Dealership

Job Title: Sales Consultatnt

Education: BS in Mathematics

Previous Experience: I have worked in the shoe industry as a sales manager and a buyer. I sold air time for a radio station and if I can sell air time I can sell anything.

Job Tasks: I work for a Toyota dealership in Georgia. I am a sales consultant where I sell and lease new and pre-owned cars to consumers. It is very rewarding because I sell the top brand in the industry therefore not having to worry about backlash of customers who have discontent with an unreliable vehicle.

An average day consist of making calls to customers that have expressed interest in a vehicle or have been referred by a previous customer. Next sending out letters and e-mails to stay in their minds even if they don't buy right away. During the course of the day you get people coming in to the dealership that are interested as well. This is based on advertisements and or prospecting meaning getting out and passing out business cards in your community or where ever you may go in your city. You never know who may be in the market or has a friend or family member looking.

You become successful by taking interest in the person as well as sending out follow up thank you cards and birthday cards to show appreciation and to stay in touch.

No travel is required other than training to keep up on new technology and various size changes for new model years.

Sometimes you may work longer hours depending on people's schedules which may run later sometimes than others. Compensation is very good depending on product knowledge, people skills and professionalism.

Best and Worst Parts of the Job: The best part of this job to me is the customer contact. I am a people person and I enjoy dealing with the pubilc. I also like knowing I am putting them and their loved ones in a safe and reliable vehicle for a fair price. These days with gas being a major concern, most people want to get the most for their money and get the best fuel economy they can and Toyota gives them the best of both worlds.

Job Tips: Valuable tips for being successful in this industry are:


1. Talk to people everywhere you go and pass out your cards.

2. Take your job seriously by learning as much as possible about the product you sell.

3. Invest in yourself by buying whatever you think will make your daily routines easier & be professional in appearance and attitude. Believe me customers appreciate that!

Additional Thoughts: Talk to someone in the industry such as a auto sales person that you or a family member know or bought from. Go to a dealership and observe.

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