Job Title: Senior Account Manager, CBS Radio, Oldies 103
Education: BA Political Science, Westfield State College
Previous Experience: Development Assistant (Fundraising) for a non-profit women's organization Advertising Assistant Major Multi-location, retailer in Boston Radio Sales at other radio stations
Job Tasks: The station I work for is a 50,000 watt radio station licensed in Boston, MA. I work with a variety of clients to develop branding and advertising programs utilizing on-air commercials as well as digital interactives. I work with people in a very diverse list of industries. My clients include Boch Automotive, Avon Breast Cancer Walk, iParty, Simon Malls, TD Banknorth Garden, the Massachusetts Horticultural Society, and the JFK Museum and Library. I work both directly with clients and with advertising agencies who are hired to coordinate complex programs. Because my business is dependent on repeat business, I must maintain close relationships and build long standing trust. My clients have many radio stations to choose from so I need to establish myself as their advisor in what can be a very uncertain environment. As for travel, most of my clients are local so I only need to travel in the general listening area of the radio station which is as far west as Worcester and everything east. However, I do have several clients around the country that I service, as well. Those relationships are harder to maintain as they are rarely face-to-face. They are handled through phone calls, emails, and fax machines. Occasionally, these clients make trips into the market and I see them sometimes only once a year. My account list can change quickly as business merge or go out of business. I have to continuously prospect for new clients and I can do that by seeing who is advertising in other places like TV, Newspapers, etc.
Best and Worst Parts of the Job: The best part of my job is the flexibility. I am able to work around my children's school and activities. Since I essentially run my own business, my income is limited only by the amount of time I choose to put in and occasionally by running out of product. A radio station has a limited number of commercials that we run in an hour and sometimes we can be sold out.
1. Be ready not to make any money during the first year
2. Be ready to make a lot of money if you put in the time
3. Be ready for a lot of rejection
4. Do it because you love it
5. Be persistant and wear a suit of armor.
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The goal of earning a master’s degree should be defined by you, not by your circumstances. No matter which path you’ve chosen, a graduate degree can help you advance with your current organization, explore opportunities with a new company, or even start fresh in a new industry. When you earn your master's degree, you’re opening new opportunities for career development that can make a difference for you and your family. Through flexible class scheduling, dedicated career advisors and quality programs, NAU strives to provide a caring and supportive learning environment to ensure your success as a student.
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Choosing a school and a new career path can be a very overwhelming process.
Colorado State University-Global Campus
Colorado State University-Global Campus (CSU-Global) recently received state approval to enroll students with little to no prior college experience. To help ensure student success, the university has created a program especially for these students who plan on starting their college experience for the first time with us.
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Welcome to Argosy University
Argosy University offers doctoral, master's, and bachelor's degree programs to students through its eight colleges: College of Behavioral Sciences, Graduate School of Business and Management, College of Education, College of Health Sciences, College of Arts and Sciences, College of Creative Arts and Design, College of Clinical Psychology and Western State College of Law at Argosy University as well as certificate programs in many areas.
Liberty University provides a world-class education with a solid Christian foundation, equipping men and women with the values, knowledge, and skills essential for success in every aspect of life.
San Joaquin Valley College - A Private Junior College.
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