Job Title: Senior Vice President Of Technology Sales
Type of Company: I work for an Internet advertising network that sells and places advertising across thousands of web sites, and sells the technology and services that enable branded media companies to build and manage similar businesses.
Education: BA in Economics and Accounting, College of the Holy Cross
Previous Experience: I started my career in public accounting as an auditor for five years. I then went to work in the corporate finance department of a large magazine publishing company. After several years in various financial roles, I became the first VP of Operations for the company's Internet division handling Internet advertising, e-mail newsletters, and web analytics.
Job Tasks: I am responsible for finding media companies (like an online magazines or newspapers) that are interested in building and managing online advertising networks using our tools and services. In most cases, I'm helping traditional media companies grow and scale their online presence, and aggregate larger audiences than they are able to attract to their single branded web site. The tools are complex and ever changing, the marketplace is crowded with many players, the sales cycle can be very slow, but I'm working with great brands to build new and substantial Internet advertising businesses, and building strong and lasting relationships.
When I'm not working directly with customers and prospects, I am managing, mentoring, and training my team, working with the technology development team on product enhancements, and working with the marketing team on constantly crafting, changing, and delivering our market message.
Best and Worst Parts of the Job: The best part is helping people form a strategy for a new business line from inception, then watching the new business grow from an idea to reality. The worst parts are keeping the message simple and easy, not getting bogged down into very small and technically challenging details, and figuring out who the true champion of the business proposition is within the target organization.
1. Anyone interested in selling Internet advertising technology should first spend some time trying to either sell, plan or manage Internet advertising themselves. Understanding the landscape from a publisher's, marketer's or ad operations professional's perspective will prove to be tremendously valuable when delivering your message in the market.
2. One should also recognize that every client situation is different, and there are no "cookie cutter" approaches. Each technology sales situation is like a consulting engagement. Your customers will be an idea, a vision, and a business strategy and solution - not a list of technical specifications.
Additional Thoughts: Always learn something new every day. If you are not learning and challenging yourself, you are not growing and not improving. Work as hard as you can in the job that you have today, and constantly try to improve what you do and the value you bring to your organization. If you do these things, you won't have to worry about the future, because it will take care of itself.
These schools offer particularly quick info upon request, and we have written detailed profiles for each (click school names to see the profiles).
Request info from multiple schools, by clicking the Request Info links.
Why earn your degree at Grand Canyon University? GCU is a regionally accredited university offering graduate and undergraduate degrees in Business, Nursing, Psychology, Education & more. Apply today!
You've found Ashford University, where school comes to you. Earn your bachelor's or master's degree online.
Lower Tuition Cost Than Many Other Universities. Classes Start Soon.
The goal of earning a master’s degree should be defined by you, not by your circumstances. No matter which path you’ve chosen, a graduate degree can help you advance with your current organization, explore opportunities with a new company, or even start fresh in a new industry. When you earn your master's degree, you’re opening new opportunities for career development that can make a difference for you and your family. Through flexible class scheduling, dedicated career advisors and quality programs, NAU strives to provide a caring and supportive learning environment to ensure your success as a student.
Choosing a school and a new career path can be a very overwhelming process.
Pursue your education at Ohio Christian University.
Colorado State University-Global Campus
Colorado State University-Global Campus (CSU-Global) recently received state approval to enroll students with little to no prior college experience. To help ensure student success, the university has created a program especially for these students who plan on starting their college experience for the first time with us.
Study online with University of Maryland at College Park.
Baker College is proud to be the largest independent college in Michigan with the most focused approach to education and training available. With one of the highest graduate employment rates in the country, our mission is to help our students find meaningful employment.
Founded in 1872, Maryville University is a four-year, private university located in west St. Louis County.
The inside stories from people actually working in the field.
Click a story title to show the story, and click the title again to hide it.
Career Stories are concise, real-world career overviews written by people relating their personal career experiences and wisdom. They provide invaluable insights and mentoring advice to students and career changers.
Most stories include:
Please also see our detailed information about Sales Managers, including: