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Round Rock is situated in the Central Texas hill country in Williamson County and is part of the Austin-Round Rock Metropolitan region. It's the worldwide headquarters of Dell Inc. The city received the prestigious Comprehensive Planning Award given by the Texas Chapter of the American Planning Association.
In 2008 the Austin-Round Rock area ranked number six on Kiplinger's Personal Finance "Best Place to Work and Play" list. The Senior Associate Editor stated that Round Rock was a family oriented suburb which provides top-notch public schools, an economy featuring Dell and a thriving sports tourism industry. The "Best Cities for Relocating Families" conducted by Primacy and Worldwide ERC placed the Austin-Round Rock area at number five in the nationwide study.
In 1851 a small town was established along the banks of the Brushy Creek. In 1854 it was given the name Round Rock in tribute to the large round rock situated in the creek which marked a low-water crossing area for wagons and cattle. After the Civil War ended, Jesse Chisholm included Brushy Creek as part of his cattle trail. The route became the well known Chisholm Trail. Downtown Round Rock was the scene of the notable gunfight and capture of the famous train robber Sam Bass.
Travis Lake is popular for sailing, windsurfing, water skiing, fishing and camping. Resorts and vacation homes are situated along the lake. Mineral outcroppings as well as fossils are located in the area. Nearby Lake Austin provides opportunities for boating and water skiing. Golfing enthusiasts enjoy the Forest Creek Golf Club.
Round Rock strengths, compared to Peers (similar size places nationally) or State (other places in Texas):
| Category | Trophy | |
|---|---|---|
| Well-Paid Single Men (vs. State) | Top 9% |  |
| Well-Paid Single Women (vs. State) | Top 10% | |
| College Educated Adults (vs. State) | Top 11% | |
| Median Family Income (vs. State) | Top 13% | |
| People in Middle Class or Better (vs. State) | Top 13% | |
| Low Rate of Poverty (vs. Peers) | Top 14% | |
| Low Violent Crime (vs. Peers) | Top 18% | |
Comparing Round Rock to similar size places nationwide (Peers) and to other places in Texas (State):
Ratings range from 
(lowest) to 
(highest).
| Characteristic | Compared to Peers | Compared to State |
|---|---|---|
| Children Under 5 Years Old | | |
| Male Share of the Population |  |  |
| Racial Diversity | | |
| Well-Paid Single Men |  | |
| Well-Paid Single Women |  | |
| Female Share of the Population |  |  |
| Age of the Population | | |
| Senior Citizens | | |
| Characteristic | Compared to Peers | Compared to State |
|---|---|---|
| Average Household Size | | |
| Portion of People Married | | |
| Characteristic | Compared to Peers | Compared to State |
|---|---|---|
| People Above Poverty | | |
| People in Middle Class or Better | | |
| Median Family Income | | |
| College Educated Adults | | |
| Characteristic | Compared to Peers | Compared to State |
|---|---|---|
| Working at Home | | |
| Short Commute Times |  | |
| Walking and Biking to Work | | |
| Public Transportation Use | | |
| Characteristic | Compared to Peers | Compared to State |
|---|---|---|
| Housing Recently Built | | |
| Studio & One-Bedroom Rentals | | |
| Seasonal and Vacation Housing |  | |
| Affordability of Property Taxes | | |
| Affordability of Rents | | |
| People Living Alone | | |
| Characteristic | Compared to Peers | Compared to State |
|---|---|---|
| Low Violent Crime | | |
| Low Property Crime | | |
 | Round Rock Colleges Round Rock colleges and trade schools. |
| Round Rock Graduate Schools Round Rock Graduate and Business Schools |
 | Round Rock Hotels & Travel Round Rock hotels, landmarks, tourism, transportation. |
 | Round Rock Mortgage Round Rock property, mortgage, and real estate. |
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